Shoyu Chicken by Chef Chris Iwamura of Rainbow Drive In
Ever wonder how many plate lunches Rainbow Drive-In produces in one day? Today, the Kapahulu location produces over 1000 plates daily, and im in that count a number of times a week for sure. Im happy to finally bring in CEO, Chris Iwamura of Rainbow Drive-In to share their story. The late Seiju Ifuku, founder of Rainbow Drive-In was born 1915. He was raised in Okinawa and moved to Hawaii where he joined the army and learned to cook. In 1961, in the midst of major economic changes in Hawaii, he and his wife, the late Ayako Ifuku took a chance and opened Rainbow Drive-In in Kapahulu. They served 50-cent chili and rice plates, $1 BBQ beef plates, 25-cent hamburgers and 14-cent fries. Seiju and Ayako’s philosophy was to serve plates with generous portions of hearty, simple food with two scoops of rice and a side of macaroni salad at a reasonable price. This continues to be the restaurant philosophy today and is sure to be the reason for its great success. Every day, locals and visitors from around the world dine at the restaurant for big, hearty meals… the classic, Hawaii-style plate lunch. We are excited to have Chris Iwamura in the kitchen to give us some insight into their success and a few secrets to their recipes. This week its Rainbow Drive-In Chili, with all the fixins.